Professional Portfolio

Hey, y’all! Thanks for visiting my portfolio! My strengths are in long-form writing (blogging) and creating visuals for digital marketing. I love to add an element of fun or humor to my work. Contact me for more information! I’d love to work with you!

Pampers Has you Covered: An Ad Campaign Reverse Engineer

Pampers is known for their fun teal color, quality diapers, and ads of the cute babies wearing them. This original ad (left), created by Claire Hargis, shows all of these elements. It’s simple, but eye-catching. I created a new ad (right) that could be part of the same campaign as this one. In doing so,

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Social Media and the Family: Exploring the Effects of Activities and Environments

Abstract Social media as a whole is too broad to label as “good” or “bad” for family connections. The effects of social media depend more on the activities, intent, and family environments of its users. Inward-focused intentions and activities are more habit-forming and drive disconnection. Outward-focused intentions connect people and families. An example of distant

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